In Sync
About the project
In Sync is an AI-driven brand film for Corpay, bringing offices, industry, and agriculture into a connected, cinematic world of business.
The idea
Make the connected world of business feel cinematic. In Sync moves from an individual payment into the wider world of work, linking people, transactions, and industry through a sequence of everyday actions.
The approach
AI filmmaking, with the storyboard cut providing a visual reference for the finished sequences. The work brings the planned actions into cinematic environments through framing, lighting, texture, and movement.
Inside the work
From storyboard to screen. Four short studies pair selected board sequences with their corresponding moments in the finished film.
Office & payment
A person at a desk leads into a payment on screen. The finished sequence carries that action into a sunlit office, giving an everyday transaction a cinematic setting.
Warehouse
The boards establish an automated warehouse through packages, rows, and movement. The finished shot develops the same idea with depth, light, and a moving camera.
Card payment
The close-up of a card meeting a terminal becomes a direct visual link between plan and execution. The action stays familiar while the finished setting adds colour and texture.
People
Doctors in a lift and people moving through the city connect the business story to human activity. These comparisons show how the planned group compositions carry into the film.
